D2C Fashion Brand — Revenue Scale
Scaling a fashion brand from ₹3L/month to ₹18L/month via Meta Ads.
The problem
Great products but poor ad structure, no retargeting, and a website converting at under 1%. CAC was unsustainably high.
Our strategy
Full funnel rebuild: UGC-style creatives for cold audiences, dynamic product ads for warm, email sequences for retention. Landing-page CRO doubled conversion rates.
The results
Revenue grew from ₹3L → ₹18L/month in 90 days. ROAS stabilized at 3.4×. Acquisition cost dropped 42%.